tag:blogger.com,1999:blog-67486439642089504872012-02-16T08:12:08.166-05:00TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.comBlogger13125tag:blogger.com,1999:blog-6748643964208950487.post-51123983989259628092011-02-25T15:41:00.000-05:002011-02-25T15:41:41.403-05:00

As we continue through this very cold and snowy winter, I thought it would be a good time to remind people that Electronics and Cold Weather don’t exactly go well together. Have you tried using your phone outside recently, does the display update slowly?  Are you 5 steps ahead of the phone?    That is a combination of two issues affecting phones and any electronics with LCD displays and

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-28951815776109182222011-02-25T15:38:00.000-05:002011-02-25T15:38:56.841-05:00

Marketing Plans just like Disaster Recovery Plans, are an often easily overlooked item that is very important to a business no matter its size. What is a Marketing Plan? A Marketing Plan is a detailed strategy and plan on how to market a product, services or entire company/brand.  Marketing Plans typically include SWOT (strength, weakness, opportunities, threats) analsysis, competitor

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-46084597962212519102010-10-26T10:09:00.000-04:002010-10-26T10:09:57.486-04:00

Recently in our Seminar: Building Your “Personal” Brand we discussed the things you do everyday that feed your mind and make you who you are. The goal was to: 1. Make you aware that you feed your mind everyday . . . all day 2. Demonstrate how much you control this input 3. Get you to direct it in a positive and nurturing direction A great place to begin is in how you talk to yourself everyday.

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-52811602826300039022010-08-17T11:09:00.000-04:002010-08-17T11:09:48.414-04:00

As promised in the previous blog post, today we will discuss the answers to the questions: 1. Why are 54% banning Social Media in the workplace? 2. Why are ONLY 54% banning Social Media in the workplace? The list of reasons that follow have been assembled from various sources, direct conversations, and our own experiences here at TSI. Let’s Connect an e-book by Jan Vermeiren and Web Marketing

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-42854145419689688282010-07-30T11:04:00.001-04:002010-08-11T12:23:14.483-04:00

So, what is Social Media? If you take a minute to think about it, Social Media encompasses many cyberspace activities we all engage in at various times. Social Media can be a cell phone call or clicking on your favorite YouTube video, exploring websites and podcasts, creating blogs, using instant messaging or text messaging, getting involved on Second Life or participating in the Social Networks

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-11338910620587205952010-07-29T08:48:00.000-04:002010-07-29T08:48:36.348-04:00

Marketing is a never ending quest of creative communications to get people’s attention and influence them for the benefit of both parties . . .the greater the benefit, the better the response. We have access to more marketing tools today than we ever had in the past thanks to the internet. That we can communicate is not our issue. How and using what venue as the best method to distribute our

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-25331836226799598412010-06-07T17:52:00.000-04:002010-06-07T17:52:27.462-04:00

Today, June 7, 2010, is the official lauch date of the book "Delivering Happiness" by Tony Hsieh.  Tony writes about his life as first co-founder of LinkExchange that he sold to Microsoft for $265 millon in 1998 and then as the CEO of Zappos that he help grow for 10 years before selling it to Amazon for over $1 billon in 2009. Tony did all this while in his 20's right out of college and with a

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-62276230657194382582010-06-02T16:29:00.000-04:002010-06-02T16:29:06.650-04:00

In marketing, business or life nothing really gets done until someone creates a plan. Previously, we discussed getting started in Social Media and that blogs were a nice, easy way to begin. While blogs may be part of the introductory process, developing a plan and providing some organization to your effort will improve your success and get you down the path you wish to travel much faster. Here

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-3826738940071481302010-05-27T10:56:00.000-04:002010-05-27T10:56:16.888-04:00

TSI was recently honored as a winner of the 2010 American Inhouse Design Award. I wanted to share this information with all of you since we are always discussing marketing in one form or another. Our Sales & Marketing Consultant, Nancy Barr, teamed with our inhouse Graphic Director, Donna Moscoe, and her client, EnerSys, to design and develop a presentation kit to showcase their product.

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-48965092651087829482010-05-18T15:59:00.000-04:002010-05-18T15:59:38.966-04:00

I see people in businesses everyday wondering what they should be doing with social media. How should they use it? What should they use? Where should they start? How can I make it produce leads, generate new business, create a following, etc. etc. We’ve all heard of STOP/DROP/ROLL if you catch on fire. Well now to “catch your message on fire” you want to STOP/THINK/GO. The social media marketing

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-8054065334846929672010-04-08T09:19:00.001-04:002010-04-16T15:15:41.734-04:00

The Go-Giver by Bob Burg and John David Mann With the growth of Social Networking and more people using LinkedIn and Facebook to make connections and build relationships, The Go-Giver may be just the message we all need to learn and apply.  You be the judge. Bob Burg and John Mann have written an easy to read, inspirational story to get us thinking.  Take the time (just a few hours) to read The

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-62317493491006496472010-02-18T12:55:00.001-05:002010-04-06T15:50:54.891-04:00

The beginning of this thought was posted on 2/8/10. It took me longer to get back to it then I thought it would but better late than never. SHORT SUMMARY OF  2/8/10 POST: The shift in the power of marketing from the product being king to the consumer now the focus, occur slowly through the 90's and has taken hold here in 2010. As mentioned the shift occurred due to the growth of the Internet.

TSI Associateshttp://www.blogger.com/profile/05351187773180402000noreply@blogger.com0tag:blogger.com,1999:blog-6748643964208950487.post-61274534591608817512010-02-08T17:37:00.007-05:002010-04-06T15:49:19.104-04:00

Promotional Products Association International (PPAI) is the governing body of the promotional products industry and one of the professional agencies TSI enjoys. Like many corporate associations they monitor the landscape, both international and domestic, for gov't related issues, trends, current methods of successful operations, product safety, labor laws, education, certification, etc. Every

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